A world-leading household appliance supplier, Haier attracts much attention in its subversive management reform and organization transformation. Where do the goal and the essence of its reform lie? How is the actual effect going? What is Ruimin ZHANG thinking about by “turning enterprise into a platform”, “turning employees into makers” and “making users more individual”? This book not only shows the latest practice of transforming a traditional enterprise into an Internet enterprise and a case revolutionarily subverting and reshaping the relationship between men and organizations in new era but also explores the modes HR department should adopt to better contribute to organizations by systematically interpreting the reform history and value of Haier’s HR department.

Jianfeng PENG, professor and doctorial advisor of Renmin University of China,.

Peng YUN, Ph.D candidate and associate professor of Renmin University of China.